The quickest way to lose a language is to stop your exposure. I have taken multiple classes in ASL now to regain the lessons I lost in the empty time between them. To keep a language requires more than just steady practice, you need to remain immersed in it and its culture. That was the message I wanted for my next ad. Already dressed for a deep dive, I took the ASL cartoon for Immerse and placed the character and her ASL tank underwater, surrounding her with floating pages of notes and the waving ASL hand sign for Fish with Goldfish inside the palms for fun.

